Motion Mechatronics enables manufacturers of motors, gearing and controls to achieve sustained, profitable growth by assessing and leveraging core competencies and resources through strategies that produce distinct competitive advantage.

Based on 20 years of successful executive management experience with leading global manufacturers in the motors and motion industry, our approach is knowledgeable, pragmatic and hands-on.

Whether you’re experiencing customer (and profit) attrition, feel you’re leaving money on the table in not fully exploiting your core business or are considering expanding your horizons we can help by providing the necessary guidance and inputs to ensure achievement of your growth objectives.

Our holistic approach covers not only comprehensive analysis and detailed planning, but also the necessary tools for implementation and successful execution.

Over the past six years we’ve consulted with motor manufacturers with operations in North America, Europe and Asia on mergers and acquisitions, product line expansion, contract manufacturing, technology licensing, joint ventures and strategic investments.

Engagements have run the gamut from intelligent micromotors, through high efficiency gearmotors and smart motors up to 800 volt EV traction motors and controls.

John Morehead Motion Mechatronics electric motor consultant

John Morehead

As Principal Consultant, John brings 26 years of motors and motion consulting and executive management experience, having held positions of Vice President, Sales & Marketing; Vice President, Strategic Planning & Marketing; Vice President, Business Development and National Sales Manager with leading U.S. and European companies like Bodine Electric, Bison Gear & Engineering, Dunkermotoren, Crouzet Motors and Crouzet Automation

John’s knowledge and perspective on the motor industry is based on having visited motor manufacturing facilities in the U.S., Canada, Mexico, Japan, China, Taiwan, Morocco, Turkey, India and all over Europe.

John has built a track record producing exceptional growth in the electric motor, gearmotor, power transmission and motion control industry by building winning sales teams and marketing plans to achieve goals through strategic initiatives. He has achieved notable success in growing OEM target markets using both direct and independent rep sales teams and has managed the successful expansion of a variety of channel partner types. He has been directly responsible for several successful new product introductions as well as valuable strategic alliances and acquisitions as the basis for product line expansions and sales growth.